Selected Systems & Experiments

GroundControl

GroundControl is an emotional regulation and decision-support companion for moments when your brain feels loud, scattered, or overloaded.It helps you stabilize overwhelm, reduce mental noise, and identify one clear next step... without pressure, shame, or toxic positivity.This isn’t about fixing everything.
It’s about grounding first, then moving forward.What GroundControl helps with:
- Emotional overwhelm and spirals
- Decision fatigue and overthinking
- Feeling stuck, agitated, or mentally scattered
- Regaining clarity when everything feels like too muchGroundControl is structured, grounding, lightly feisty, supportive without coddling, and steady without being cold.Important note:
Ground Control is not therapy or medical care.
It does not diagnose, treat, or replace professional support.This is a self-guided AI tool designed to help you regulate, orient, and move forward.

MindControl

MindControl is a fitness consistency companion designed to reduce friction between intention and action.It focuses on discipline, structure, and minimum viable follow-through. Helping users show up even when motivation is unreliable.MindControl trains the part of you that shows up anyway.Currently in development as part of the Control Ecosystem.An expiriment in training fitness consistency - COMING SOON

The Arts & Cultural Alliance Tri-Fold

This project is a visual communication system designed to support a cultural organization through clear messaging, accessible layout, and cohesive branding across print materials.Thought Process:
The goal was to balance institutional credibility with warmth and approach-ability. The design prioritizes clarity of information flow while maintaining a strong visual identity that reflects the organization’s mission. Particular attention was paid to hierarchy, readability, and how content is encountered in a physical, folded format.What It Solves:
- Information overload in printed materials
- Inconsistent branding across outreach assets
- Difficulty communicating complex programming to broad audiencesSkills Demonstrated:
- Visual systems design
- Print layout and production
- Information hierarchy
- Brand alignment
- Accessibility-minded design

Controls Force PDF Digital Content

Controls Force is a cyber security company that needed help translating dense technical and legal information into clear, usable visual formats designed for comprehension rather than intimidation.Thought Process:
This project approached documentation as a user experience problem. Instead of treating content as static text, the system was designed to guide readers through complexity using visual cues, structured layouts, and consistent logic. The focus was on clarity, trust, and usability.What It Solves:
- Poor readability of technical documentation
- Cognitive fatigue when parsing legal or technical content
- Lack of visual structure in complex informational systemsSkills Demonstrated:
- Information design
- Visual hierarchy
- Technical communication
- Content system architecture
- UX-focused layout design

DuraVu Contract

The Duravu Contract is a documentation and contract system designed to improve clarity, consistency, and usability in real-world business workflows.Thought Process:
This project treated contracts not as legal artifacts alone, but as tools people must actively use. The design emphasizes structure, spacing, and predictable layout patterns to reduce confusion and errors. Every element was designed to support comprehension and practical use in high-stakes environments.What It Solves:
- Confusing, error-prone contract layouts
- Inconsistent documentation standards
- Poor usability in business-critical paperworkSkills Demonstrated:
- Systems documentation
- UX thinking applied to non-digital artifacts
- Layout precision
- Process optimization
- Real-world workflow design

Robot GIF

Robot GIF is a small visual experiment exploring motion, character, and personality through simple animated systems.Thought Process:
The focus was on how minimal movement and expression can communicate emotion and intent. Rather than aiming for realism, the project explores how abstraction and timing can create personality with very few elements.What It Solves:
- Flat or lifeless visual communication
- Over-complication in animation design
- Lack of personality in simple visual systemsSkills Demonstrated:
- Motion design fundamentals
- Visual storytelling
- Character expression
- Creative experimentation
- Attention to timing and detail

About

Hello, I’m Holly! A designer, python developer and AI specialist focused on turning complex ideas into elegant, usable, and emotionally resonant work.My background spans visual design, creative direction, and AI-assisted workflows, allowing me to move seamlessly between concept and execution. Whether I’m shaping a brand identity, designing digital products, or building AI-powered systems, my approach stays the same: clarity first, impact second, polish always.I work with creatives, founders, and forward-thinking teams who want more than “good enough.”
The goal isn’t noise, it’s presence.This site is a living archive of my work, experiments, and ongoing projects.If you’re curious about tools, templates, resources, or digital products I’ve built, you can find them here: